Valentine's Day
Roses Are Red
$8.00 AUDRomance, but with the appropriate amount of threat and sarcasm.
A tiny card brand with a bad attitude
Cards for people who don’t actually like people. Say the thing, keep the distance.



Best of the worst
Valentine's Day
Romance, but with the appropriate amount of threat and sarcasm.
Birthday
For birthdays that deserve acknowledgement, not a full emotional performance.
New Baby
For the miracle of reproduction and your mixed feelings about it.
New Home
A little housewarming applause for the bold choice of mortgage stress.
Valentine's Day
For the person you tolerate more than most. Which is basically love.
Our regrets
Side Eye Series is a sarcastic greeting card line for people who want to acknowledge life events without pretending to be emotionally available.
Every card is A6, blank inside, and printed on heavyweight cardstock — so the only thing doing emotional labour is the cover.
Pick your obligation
Stockists
If you run a shop and think your customers deserve better cards with worse attitudes, get in touch.
Enquire about stocking Side Eye Series in your store. Tell us a bit about your shop and we’ll take it from there.
Wholesale enquiry